Roary’s proactive text messaging framework

Grounded in Dr. Vincent Tinto’s research, Roary’s communication framework assesses student perceptions through four key lenses: financial distress, academic engagement, wellness and social engagement

Undergraduate students will receive the following check-in texts from Roary throughout the spring semester.

Campaign TitleWeekTopic
Introduction to Students 🎉Week 1
Temperature Check 🌡️Week 2Academic, Financial, Engagement, Wellness
Financial Check-In 💸Week 3Financial
Support System 💪Week 4Engagement
Academic Engagement 📖Week 5Academic
Ask Me Anything 💬Week 7
Music Playlist 🎶Week 9
Wellness Check-In 🌸Week 12Wellness
Persistence Check-In 🔮Week 13Engagement
Student Voice Score 🎙️Week 15Engagement