Roary’s proactive text messaging framework

Grounded in Dr. Vincent Tinto’s research, Roary’s communication framework assesses student perceptions through four key lenses: financial distress, academic engagement, wellness and social engagement.

Undergraduate students will receive the following check-in texts from Roary throughout the semester.

Campaign TitleWeekTopic
Welcome Back/Intro to New StudentsWeek 1
Temperature CheckWeek 3Academic, Financial, Engagement, Wellness
HomesicknessWeek 4Wellness
Belonging Check-In Week 5Engagement
Financial Check-InWeek 7Financial
Academic EngagementWeek 8Academic
Time ManagementWeek 10Wellness
Support System Week 11Engagement
Wellness Check-InWeek 12Wellness
Career ReadinessWeek 13Academic
Persistence Check-InWeek 14Engagement